A Trade markÂ isÂ a sign which is capable of being represented graphically and which can be connected to various goods or services. A trade mark can be a collection of words, or shapes, or even sounds. It must be distinctive. Â AÂ trademark is a sign which is capable of distinguishing you from other traders.
YouÂ can protect your brand from other people using the protected name or logo.
A trade mark can last indefinitely as long as its renewed every 10 years. You can licence the trademarks to others. Â
AÂ trademark should be distinctive instead of descriptive. Â UseÂ of the symbol ‘TM’ does not provide any benefits and its best to use (r) although don’t use it where the mark is not registered as it’s a criminal offence. Â Â
Examples of trade marks:-
Nike, McDonalds, British Airways, Richer Sounds, Lawdit, Marks & Spencer – some well known and famous marks.
Thank you! Â