Canadian rapper Drake’s clothing brand October’s Very Own (OVO) is suing Australian wallet maker Bellroy over its unauthorised use of a highly similar owl logo.
The law suit filed against Bellroy last week claims that the Australian company have modified their owl logo “by altering its posture, width, wings and feet” in a bid to confuse consumers into believing they are in some way associated with Drake’s OVO brand. OVO clothing have allegedly attempted in negotiating with Bellroy on a number of occasions prior to filing the suit.
The OVO brand currently has registered trade mark rights within the US with two pending trade mark applications for its well known owl logo. Bellroy on the other hand, has no registered rights over its newly modified logo.
OVO is seeking an injunction in a bid to stop Bellroy from using the logo on any of its products.